Leopoldo Alejandro Lopez Betancourt Saves Hawkers

Known for his Medium articles, many people have most probably interacted with this side of Leopoldo Alejandro Betancourt Lopez, but he is bigger than that. Alejandro Betancourt Lopez is a well-accomplished man in the business world. He is widely known for pioneering the 12 Startups in 12 Months Challenge and salvaging the situation in Hawkers.

Alejandro Betancourt Lopez is a businessman of South American origin. He attended the prestigious Massachusetts Suffolk University, earning degrees in economics and business administration. He is best known in the media for his involvement with Hawkers, a company specializing in fashion wear, specifically sunglasses. At the beginning of the 2010s, Hawkers was hit by financial difficulties that greatly affected its growth and day-to-day operations. By the mid-2010s, the situation had even worsened, and there was a possibility that the company could be put under administration. The company was badly in need of a new approach to business, leadership, and investment strategies. Alejandro stepped into the rescue. With his ambition, vision, experience, and connections from working with the O’Hara Administration (an international asset management company), he was the man to steer the company in the right direction. It didn’t take long before a company initially valued at thousands of dollars now has an impressive value of more than 70 million dollars.

One of the company’s key developments during Leopoldo Alejandro Betancourt Lopez tenure in 2016 take over as the president was the company changing its approach to marketing with then a greater focus directed on social media as the ultimate marketing platform. This genius move eventually worked. He subsequently recruited new group investors, forming a group called Saldum Ventures, and injected a staggering 56 million dollars into Hawkers.

Leopoldo Alejandro Betancourt Lopez’s success can be attributed to his vast experience, thanks to his extensive management career in different companies and startups, as well as to his strong leadership capabilities, which he has been able to develop throughout his career.

To know more [email protected]Auro Founder Alejandro Betancourt on the Future of the Ride Share Market